How To Get Your Business Listed by Google 23 May 2024, 5:02 am

Local SEO greatly enhances your business’s online outreach into your community. One key to effective local SEO is to list your business on Google Business Profiles (GBP). Website optimization not only improves local SEO, but search result standings in general. Here’s how to get your business listed on Google and enjoy more customers and prospects. […]

Video Marketing: How to Grow Your Brand 12 Apr 2024, 5:10 am

Your brand is defined as the collective elements that make your product or service a unique entity. It includes both tangible elements such as your logo and packaging, and intangible elements such as your brand’s promises and perceptions. As a business owner, you want your brand to be engaging, desirable, consistent, familiar, and easily recognized […]

Websites Created With Google Business Profiles To Shut Down in March 26 Mar 2024, 1:11 pm

Many business owners rely on their Google Business Profile (GBP) as a source of new customers. However, websites created with Google Business Profiles will shut down in March. This is expected to impact over 20 million Google Business websites. It was easy and convenient for business owners to create a Google Business Profile website at […]

How Can a Mission Statement and Core Values Help Your Company Grow 19 Feb 2024, 1:16 pm

“Lasting change is a series of compromises. And compromise is all right, long as your values don’t change.” This quote is attributed to Jane Goodall, a world-renowned anthropologist and primatologist made famous by her ground-breaking work with chimpanzees. What does this have to do with mission statements and core values? Plenty! This quote describes the […]

Evans Alliance Welcomes Golf Cart Factory of Brunswick, GA 3 Jan 2024, 12:50 pm

Evans Alliance is excited to have our latest client, Golf Cart Factory of Brunswick, GA, on board. Golf Cart Factory of Brunswick, GA, is the authorized dealer for Royal EV personal electric vehicles. Royal EV designs, engineers, and assembles all their personal electric EVs in Georgia, USA. All Golf Cart Factory carts are authorized low […]

Understanding SEO for Small Business 28 Nov 2023, 10:56 am

You may have heard about SEO and its importance to your small business. But are you wondering: What is SEO? In non-technical terms, SEO (search engine optimization)  is a process used to improve your website to make it more visible when people search. It helps your website get better rankings from the major search engines. […]

Increasing your Search Visibility with Social Media Platforms 18 Oct 2023, 11:19 am

An effective website provides important information, gives prospects confidence in your business, and promotes your brand. But if your website isn’t showing up in organic searches, you’re losing out on a huge opportunity! Today, you can increase your search visibility with social media platforms and develop an enviable online presence. What is Search Visibility? Search […]

Latest Google Core Update – Impacts to Websites 10 Dec 2020, 5:16 am

Google Core Update – Impacts to Websites Whenever Google makes a big core update to their services or the search engine, the website owners & the people who work in SEO seems to stop and take a deep breath for a moment as the entire paradigm online realigns itself. More and more, the search engine […]

10 Best SEO Tips for 2022 2 Nov 2020, 12:31 pm

Email Marketing Campaign Tips In 2021 2 Nov 2020, 8:43 am

Successful email marketing campaigns are one of the best ways to generate leads and convert those leads into business. With more than 34% of the population (2.5 billion people) using email both in the US and around the world, it’s the best way to consistently reach the largest audience. Email marketing campaigns are a great […]